SEBI Mandatory Document
Investment Adviser Disclosure Document
As required under SEBI (Investment Advisers) Regulations, 2013 (amended 2020, 2024) · Last updated: March 2026
Registrant
Ashutosh Kumar Gupta
Registration No.
INA000019974
Registration Type
Investment Adviser
Regulatory Authority
SEBI · BSE IAASB
Principal Officer
Ashutosh Kumar Gupta
Important: This Disclosure Document is provided as mandated by SEBI (Investment Advisers) Regulations, 2013. It must be read carefully before engaging ExpertsBazaar for any investment advisory service. By signing the advisory agreement, you acknowledge receipt and understanding of this document.
1. About the Investment Adviser
Name: Ashutosh Kumar Gupta
Trading Name: ExpertsBazaar
SEBI IA Registration No.: INA000019974
Regulated under: SEBI (Investment Advisers) Regulations, 2013, as amended
Supervised by: BSE Investment Adviser Administration and Supervisory Body (IAASB)
Branch Office: C-24, 4th Floor, Signature Global Park-2, Sector-36, Sohna, Gurugram – 122103, Haryana
Registered Office: Flat No. 202, Dall Mill Road, Uttam Nagar West, New Delhi – 110059
Email: [email protected]
Website: expertsbazaar.com
2. Services Offered
ExpertsBazaar provides the following investment advisory services under SEBI IA registration INA000019974:
- Portfolio Review: A one-time comprehensive review of a client’s existing investments, covering portfolio assessment, risk profiling, goal mapping, and a written advisory report with recommendations.
- Long-term Investment Advisory: An ongoing annual advisory engagement covering goal-based financial planning, equity advisory, mutual fund and SIP planning, asset allocation, and quarterly portfolio reviews.
Important: All IA services are strictly separate from RA research services (INH000020679). A client cannot simultaneously avail both IA and RA services as per SEBI undertaking. IA services do not include execution of trades or management of funds on behalf of the client.
3. Qualifications & Experience
- SEBI Registered Investment Adviser — INA000019974
- SEBI Registered Research Analyst — INH000020679
- NISM certifications as required under SEBI IA and RA Regulations
- 10+ years of hands-on market study and experience across equity, mutual funds, and intraday trading
4. Fee Structure
Fees are charged under a fixed flat fee model as permitted under SEBI (Investment Advisers) Regulations. The following terms apply:
| Item | Details |
|---|---|
| Fee Mode | Fixed flat fee — disclosed and agreed in writing before engagement commences |
| SEBI Fee Cap | Maximum ₹1,51,000 per annum per client under fixed fee mode (as per SEBI IA Regulations) |
| When Charged | Fee is charged only after the advisory agreement (including MITC) is signed by the client |
| Payment Mode | Via CeFCoM (SEBI Centralised Fee Collection Mechanism) or direct bank transfer |
| No Commission | ExpertsBazaar does not receive any commission, referral fee, or distribution incentive from any product manufacturer or distributor |
| Fee Revision | Any revision to fees will be communicated in advance and agreed in writing before taking effect |
| Refund Policy | As stated in the individual advisory agreement signed at onboarding |
5. KYC & Client Onboarding Requirements
The following are mandatory before any investment advice is provided, as required by SEBI:
- KYC Verification: Mandatory for all clients. Includes identity verification, address proof, and PAN card.
- Risk Profiling: SEBI-prescribed risk profiling assessment to determine risk tolerance, investment horizon, and financial capacity.
- Suitability Assessment: All advice provided is assessed for suitability against the client’s risk profile before being given.
- Advisory Agreement: A SEBI-format advisory agreement including MITC must be signed by the client before any advice is provided.
- Fee Disclosure: The exact fee must be agreed in writing before any advisory work commences.
6. Conflicts of Interest Policy
ExpertsBazaar maintains a strict fee-only, conflict-free advisory model:
- No commissions or incentives are received from any mutual fund, insurance company, broker, or product distributor.
- No proprietary trading is conducted in securities that are the subject of advisory recommendations.
- RA and IA services are strictly segregated per SEBI undertaking. Clients of one service cannot access the other.
- Any material conflict of interest, if it arises, will be disclosed to the client immediately and prior to providing advice.
- ExpertsBazaar does not distribute mutual funds, insurance products, or any financial products for commission.
7. Scope of Advisory & Limitations
- Advisory scope covers SEBI-regulated instruments: equity, mutual funds, exchange-traded funds, and related securities.
- For products outside SEBI’s purview (insurance, real estate, unlisted securities), a client declaration is obtained as required under SEBI IA guidelines.
- ExpertsBazaar does not execute trades, manage portfolios, or hold client funds on behalf of any client.
- All investment decisions and execution remain solely with the client.
- No guaranteed returns or specific investment outcomes are promised or implied.
8. MITC — Most Important Terms & Conditions
| Term | Details |
|---|---|
| Scope | Personalised investment advisory on equity, mutual funds, SIP, asset allocation, and goal-based planning. KYC mandatory before advice. |
| No Execution | ExpertsBazaar cannot execute trades or manage funds on behalf of any client. All decisions and execution remain with the client. |
| No Guaranteed Returns | Investment involves market risk. No returns, profits, or specific outcomes are guaranteed or promised. |
| Fee Transparency | Full fee disclosed and agreed in writing before engagement. No hidden charges. No commissions. |
| Conflict of Interest | Fee-only model. No distribution commissions or third-party incentives of any kind. |
| Suitability | All advice is assessed for suitability against the client’s risk profile and goals before being provided. |
| AI Tools | AI tools may be used to support research analysis. Client data security and confidentiality are maintained. Liability remains with ExpertsBazaar. |
| CeFCoM | Clients are informed of the optional SEBI Centralised Fee Collection Mechanism for fee payment. |
| Record Keeping | All client records, risk profiles, agreements, and advisory communications maintained for 5 years as required by SEBI. |
| Termination | Either party may terminate the advisory engagement as per the terms in the advisory agreement. |
| Grievance | Complaints to [email protected]. Escalation to BSE IAASB or SEBI SCORES if unresolved. |
9. Risk Disclosure
Investments in securities markets are subject to market risk. Please read all related documents carefully before investing:
- The value of investments can decrease as well as increase. You may receive less than you invest.
- Past performance of any investment or advisory recommendation is not indicative of future results.
- Equity investments are subject to market, business, and concentration risk.
- Mutual fund investments are subject to market risk. Scheme-specific risk factors are disclosed in the Scheme Information Document (SID).
- All investment decisions are made by the client independently. ExpertsBazaar is not liable for the outcome of any investment decision.
10. Grievance Redressal
For complaints or grievances related to IA services:
- Step 1 — Contact us: [email protected] · Response within 30 days
- Step 2 — BSE IAASB: Escalate to BSE Investment Adviser Administration and Supervisory Body via the BSE intermediary portal
- Step 3 — SEBI SCORES: scores.sebi.gov.in
11. Governing Law
This Disclosure Document is governed by the laws of India and the provisions of SEBI (Investment Advisers) Regulations, 2013 as amended. Any disputes shall be subject to the jurisdiction of courts in Gurugram, Haryana and the regulatory jurisdiction of SEBI and BSE IAASB.